Our inspiration was to create a line that embodies the natural effortlessness and comfort of a Sunday morning. This is luxury, a feeling no longer defined by expense or exclusivity, but by attention to materials and sustainable creation. We take the time to create pieces that offer you that feeling.
For us, this means looking at the whole story of a garment, to create lasting value. This principle is reflected in our entire process, from design, sourcing and manifacturing to distribution and costumer care. Manuela and Rebecca, sisters and creators of Preri, came upon a wonderful family-owned knitwear manufacturer, practicing his handcraft for decades and sharing their values, in the beautiful Aegean Region of Türkiye. And thus, Preri was born.